— RESIDENTIAL • RENOVATION
Hawthorne LoftsMATT DOYLE’S ROLE
OWNER’S PROJECT MANAGER
PROJECT VALUE
$xMTYPE
ResidentialBUILDING
New ConstructionUNITS
29LOCATION
Salem, MATIMELINE
2025PROJECT OVERVIEW
Hawthorne Lofts is a 29-unit affordable housing development in Salem targeting artists, developed by North Shore Community Development Coalition through adaptive reuse of the former St. Mary's Parochial School. The unit mix includes seven studios, 18 one-bedroom and four two-bedroom apartments, all with artist preference. The signature feature is a 5,000-square-foot former auditorium converted to artist workspace including 10 micro studios and two sound studios available for resident and community use. Apartment affordability ranges across 30%, 60% and 80% of Area Median Income. Located in downtown Salem within walking distance of Salem's waterfront, the Peabody Essex Museum, Punto Urban Art Museum, and MBTA commuter rail access to Boston.
OWNER’S PROJECT MANAGEMENT
A 29-unit, $22M artist housing project involving historic school adaptive reuse required an OPM balancing community vision with complex financing and preservation requirements. Matt coordinated the multi-source funding package across MassHousing, tax credits, and community partners, managed the adaptive reuse contract scope including conversion of the school auditorium to artist workspace, and navigated historic district and city approval processes. He structured the development schedule around artist community engagement and maintained coordination with North Shore CDC's cultural programming goals. Integration of commercial studio space within residential occupancy required careful planning and phasing. The result: 29 artist homes with integral workspace and a cultural anchor for downtown Salem.
OPM SCOPE
AIA contract structuring, negotiation, exhibits and addenda
RFP production, competitive bid management, cost analysis
Schedule development, monitoring, forensic analysis (2 years)
Monthly cost reporting and budget reconciliation
Change order negotiation and scope protection
Vendor review, testing coordination, quality control
MBTA and City coordination, community management
Design oversight and value engineering